Kreamy is an instant milk tea with coconut jelly brand. The package form eliminates all plastic, offering convenience and sustainability. The packaging uses a variety of brown colors with white to evoke the feeling of milk and tea. A stylistic liquid element creates a dynamic splash. The brand includes a cute Cream of Coconut character on all products to symbolizze warmth and happiness. The form and graphic are intended to connect with the consumer and create the desire to purchase the product.